Leading Cookware Brands To Look For
Cookware brands guide you to the quality and features that are right for you.
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What do cookware brands represent? Sometimes the brand name represents an actual company that has manufactured cookware for a long time, such as All Clad cookware or Mauviel copper cookware.
Nostolgia. Sometimes it represents nostalgia for a company that is long gone but that is still useful for selling products. Sometimes it's just a way for a manufacturer to distinguish one product line from another. You've got to be on your toes to know the difference.
Traditional Brands. How about these cookware brands, for example: Revere cookware, Corning cookware, Calphalon cookware? Great names, all sold by the original manufacturers to marketing companies.
Does that mean the quality has changed? That depends on the company that owns the name now. Some companies honor the heritage of the brand and continue to make the same high quality product as always. Others drop the original products, which may now be obsolete, and replace them with more modern technology, thereby improving the quality.
Celebrity Brands. What about celebrity brands such as Emeril Lagasse cookware or Jamie Oliver cookware? The celebrity chef's name adds value - from a marketing point of view - to a line of cookware that would otherwise be hard to distinguish from many others. Much of this is fine cookware at a good value.
Your Price-Value Rule. In the end, you can probably tell more about a piece of cookware from its price than from the brand name. Kitchen gear is still a product category where you get what you pay for, regardless of the label. Brands do differ in important technical characteristics, though, some of which are not apparent when you're standing in a store or shopping on line.